application development outsourcing philippines. Top offshore outsourcing destinations include India, the Philippines, Ukraine, etc By outsourcing your mobile and web application needs, you can save a significant amount of money and get high-quality work done. application development outsourcing philippines

 
 Top offshore outsourcing destinations include India, the Philippines, Ukraine, etc By outsourcing your mobile and web application needs, you can save a significant amount of money and get high-quality work doneapplication development outsourcing philippines  One of the greatest advantages to outsource application development is that it allows you to tap into the expertise and experience of a dedicated team or software development agency which specializes in app development

Dec 21, 2021. It houses a wide range of software development providers and gives access to a great IT talent pool. From Accounting to Data Science, Here Are 8 Most In-Demand Job Categories You Can Outsource to the Philippines. A scope of work (also called a statement of work) is generally added as an appendix. data center outsourcing (DCO): DCO (data center outsourcing) is the practice of outsourcing the day-to-day provisioning and management of computing and storage resources to a third party provider. Price differences can be a game changer, especially for start-ups or firms going through. Their outsourcing web application development ranges rates from $20–150 per hour. By outsourcing your software development to the Philippines, you will be able to integrate into the enormous framework of the ASEAN Free Trade Agreement (AFTA). 50 - 249. Application maintenance. Mobile application development outsourcing gives you the following advantages: It helps you save on costs. BPO Companies in the Philippine Outsourcing Industry For more: Logistics Companies in Philippines. 29% [2]. Payrollpinas is under the umbrella of RVE App Maker, Incorporated, which is a business solutions provider, offering. 30% IT Managed Services. Banking application experience for a smoother loaning process. Like any offshore outsourcing project, communication can be shaky. Syntactics, Inc. Outsourcing in the Philippines and offshoring is easy with the best outsourced services & top remote staff from leading Philippine business process outsourcing company, Sourcefit. 10. The go-to market time keeps on getting postponed. Alliance Software, Inc. For example, the average software developer. Cloud transformation. Outsourcing application development is the way to go if businesses want to save money and time. The Philippines: The Philippines has emerged as a prominent outsourcing destination in Southeast Asia, offering a large pool of English-speaking professionals, competitive labor costs, and a strong emphasis on customer service. Step 2. Low cost. 90% (2023-2028) resulting in a market volume of US$235. If you want to learn how to outsource work to the Philippines, this article is for you. We can build top-quality apps, websites, and software for any business ( as proven by our reviews) for a price that suits your business. With a skill pool of 100,000 IT experts, Ukraine is shaping up to be one of the most promising countries for outsourcing software development projects. Take time for research. 5. 29% during the forecast. 3. In outsourcing, you will not have to worry about additional overhead costs like tools, equipment and other employee benefits. We’ll cover why you should outsource to the Philippines and also. Untal announced that there was a notable. Makati, Philippines. Steps to outsource mobile app development in 2022. Philippines vs. Client Country: Philippines Project Duration: 2015 - 2016 Project Brief: BlastAsia’s engagement with one of the Philippines’ airline companies was the development of a tablet-based app that pilots can use as a digital version of the preflight briefing folder. By hiring outsourcing developers, a company can reduce the cost of developing a web or mobile application by up to 60%, without losing the level of quality. Founded and run by software engineers, Virtual Electronics is a Singapore based IT outsourcing and custom software and mobile app development company driven by talent and powered with technology. We stay close to our customers and listen to them. Undisclosed. For your success in searching, here are steps for efficiently optimizing and managing the process:. 5. Outsourcing to the Philippines should cost. Still, here are the top jobs that are in demand in the medical industry: Nurse. Types include onshore, nearshore, and offshore. 5 billion in total contract value. More. Dedicated IT Personnel Provision. Join Alliance Software Inc. The BPO sector contributed considerably to the country’s gross domestic product (GDP) for. There are a lot of experienced software development companies that charge from $25 - $50 per working hour. Alliance was established in 2000 and has since grown to become one of the Philippines' largest and most respected independent software development outsourcing company. Able to do QA testing and debugging. Clients. . Ltd. Finally, we can’t end this list of software development companies in the Philippines without mentioning Yondu, Inc. Based on a study from Jobstreet, the medical/health care industry sits at #8 among the top 10 hiring industries in the Philippines. Hiring a desktop application developer in the Philippines brings numerous benefits to businesses. When outsourcing app development to locations such as India or Eastern Europe, the costs will be significantly lower compared to those in the US or UK. is a multinational technology company based in Cupertino, California. A general guideline is to budget 20% of the initial development cost for maintenance. Benefits of Application Development Outsourcing in the Philippines. When you outsource an application development project, the development process is no longer your team’s first priority. Consult a BruntWork expert for complementary, one-on-one help. Infosys is a next-generation software development company headquartered in Bangalore, offering IT solutions and digital marketing services. Get in Touch + 91 74 2829 0271 (India) + 61 02 9006 1053 (Australia) + 1 213 344 5884 (USA)This Software Development Agreement (sometimes referred to as a Master Services Agreement) sets out the terms on which a developer sells and transfers customized software to a client that will incorporate the software into its products, services, or processes. You are almost never able to keep up with the technological changes 4. India is the. 93 An AnAlysis of the PhiliPPine Business Process outsourcing industry nedelyn MAgtiBAy-rAMos, geMMA estrAdA, And Jesus feliPe MArch 2007 Nedelyn Magtibay-Ramos and Gemma Estrada are Economics Officers and Jesus Felipe is Principal Economist in the Economics and Research Department, Asian Development Bank. 1. We are an established firm in the web application development space with more than two decades of experience in handling global clients from the US, UK, European countries, and other parts of the world. is a Philippine based global application development outsourcing company. 3. Transparent cost. When you outsource your software development to ValueCoders you get peace of mind by entrusting us your all or part of development responsibilities. 1. 3 million Filipinos were employed in over 1000 BPO companies in 2019, and that figure is showing 8-10% growth every year. We help you lower costs and improve efficiency by seamlessly integrating remote staff in the Philippines and Dominican Republic with your local operations. Once you decide to outsource web development and begin your research, you will see a wide range of per-hour rates. For 20+ years, we’ve worked with more than 300 companies, including. Faster Time-to-Market. We at Flatworld Solutions believe in providing the best iPad apps, apps for Apple Watch development, iPhone apps, and iOS Apps to suit all our clients' requirements. Here are the top Philippines outsourcing companies we recommend: 1. Manila. PHP Web programming is a top-tier. Cagayan de Oro City , Philippines. 1 Reviews. For instance, the monthly average salary of a mobile app developer in Mexico is around $1,819 ( 32,800 MXN ), while it’s nearly $7,710 in the US. What Goes Wrong When You Delay Outsourcing Development Beyond Measures? 1. . 2D and 3D animation services are useful for a wide range of projects: Social media marketing. Alliance was established in 2000 and has since grown to become one of the Philippines’ largest and most respected independent software development outsourcing company. In fact, business process outsourcing (BPO) accounts for one of the biggest boosts to the Philippines’ economy and currently employs more than 2 million people in several sectors, boasting a net. In this article, we’ll highlight everything you need to know about outsourcing to the Philippines. 4. Flatworld effectively contributes to the 'outsourcing Philippines' growth story by creating the necessary service infrastructure for businesses to power BPO. A checklist to outsource mobile app development effectively. The Philippines is the most established, and world's largest, outsourcing supplier. is a Web Development and Information Technology company that is providing websites, software, digital content, marketing, sal. Outsourcing Services. 6 percent in 2022 from 5. Our experienced teams will work with you to understand your. Continuous, round-the-clock work cycles coupled with expert execution ensure that your application is developed efficiently, facilitating quicker launches and seizing market opportunities. 1. In terms of government support, the Philippine Economic Zone Authority (PEZA) and the Information Technology and Business Process Association of the Philippines (IBPAP) are instrumental in facilitating and promoting the outsourcing industry. Apple: Technology. 1. These are required to guarantee that the outsourcing development company delivers high-quality and large-scale work. Software outsourcing is a form of IT outsourcing focused on rendering full development and maintenance of custom software. In contrast, outsourcing web design and development in the Philippines starts at $18 per hour. The combo is a perfect amalgamation of technology and business processes to simplify their clients’ complex challenges. Freelancers would usually take about $61-80 per hour of work. 4. Aalpha, a reputable offshore web development company in India, is committed to addressing our clients’ demands. It is estimated that 1. 0. Offshoring, or offshore (out)Outsourcing needs to position itself, as a concept, more closely with ‘regular employment’. $25 - $49 / hr. The Philippine outsourcing industry is said to be the biggest contributor to the gross domestic product (GDP) of the country. Thus, the country offers the talent that companies need. Over 40 years and still thriving. The main factor of success during outsourcing is the ability of remotely located companies to collaborate and communicate with each other. MicroSourcing is the leading outsourcing provider in the Philippines, building full-time, dedicated teams for its clients while taking care of everything on the ground. Unfortunately, compared to some other offshore software development companies, the cost in Australia may be relatively higher. There should be excellent and appropriate examples of their previously done projects that should convey an amenable approach towards each project and client services. Quick product delivery. The U. StarTechUP. StarTechUP is a Cebu-based company that offers tailored software solutions for big or small businesses and any type of organization. There is a big difference in costs when you hire an in-house team vs outsourcing. Service Focus. Get in touch with us today and let us help you succeed with your business. The importance of Business Process Outsourcing (BPO) in the Philippines. 75 out of 5)Outsourcing of software development has become a superior solution in recent years. Outstanding Client Support. They operate out of 10 countries. Thus, your application requires periodic refreshes to ensure its smooth functioning. Moreover, the Philippines is home to several top software outsourcing companies, including Accenture, Pointwest Technologies, Exist Software Labs, KMC Solutions, Arcanys, Yondu, and Orange and Bronze Software Labs. Exigo Tech was founded in 2015 with a mission- ‘Technology Made Simple’ that aims to make technology easily accessible for every business. 9 11 Reviews. Step 3. 30% IT Managed Services. In 2019, the sector had an average annual growth rate of up to 9. 8,000+ offshore employees. They will dedicate 8 hours daily and 5 days a week to your project. As per the United States Bureau of Labor Statistics projections, there will be 17,900 jobs opening up in web development every year from now until 2030, with a 13% job growth rate. At Outsourced, we streamline your hiring process by connecting you with top-tier web application developers in the Philippines, ensuring you get skilled, dedicated, and cost. As a versatile professional, I specialize in Full Stack Development, Mobile App Creation, and Virtual Assistance. The average hourly rate for BPO vendors in the Philippines is only $12 to $14, compared to $24 to $28 in the U. Eastvantage will enable smooth and effective management of various business activities through proven development practices, expert resources, and the latest technologies. About Information Technology Outsourcing. Exigo Tech Pty Ltd. Follow these tips to help you outsource your application development the right way: Choose the right application development provider. An average senior software engineer's salary in Ukraine is $4,000, going up to $4,550 for Tech/Team Leads and $5,600+ for System Architects. 2. Intermediate: $59 per hour. This study focuses on international sourcing (offshoring-outsourcing to developing countries particular). We are now located in the south's tranquil area of Alabang, Mu. 0. A vast amount of global BPO goes to the Philippines, with work in customer service, accounting, and data entry flowing to the island nation’s. 7. Learn more!Outsource Accelerator specifically focuses its knowledge and advisory on the Philippines. Starts from PHP 87549 includes Front End Information, Wireframes, All Design Work, Admin Panel, User Panel etc. Offshore Software Development in India in 2023. From web development to business analytics, they have a. Time Needs to Develop: 3 Months to 2 Years. Country Background Business Process Outsourcing in the. Only after this QA do we move on to next phase. These tasks are often a business’s secondary. Rates typically charged by Power Apps freelancers on Upwork are: Beginner: $30 per hour. Diversity and Inclusion; We foster a culture that promotes equality and diversity, empowering people at every level of the organization. In this current economy, job seekers are in the driver’s seat, with an abundance of career opportunities available at their fingertips. Find the list of top Android app developers in Philippines who worked in the best mobile app development companies that deliver feature-loaded & UI/UX rich, innovative solutions to your app. Manila , Philippines Australia. The potential to reduce development costs is the most obvious reason for software research outsourcing in the Philippines and other established offshore destinations. The Philippine business process outsourcing industry is a force to be reckoned with in the global BPO market. Astra (Philippines) Inc. Team ownership. The labor costs in the Philippines are considerably lower compared to developed countries, making it an attractive option for. Choosing the right country to outsource your software and web development services needs is a complex process. The fact that the offshore team is miles away from your company contributes to management issues. A software development. Outsourcing can be domestic (onshore) or international (cross-border or offshore). In addition to that, companies also save on employee costs like salaries, health care, and other benefits. The traditional offshore outsourcing landscape has been profoundly influenced by third platform technologies, such as mobility, social business, big data, and cloud solutions. 00 each month. BlackFriday discounts for all contracts until 2024. Thriving and Dynamic Sector. The average software development price in France is $150–$199 per hour. Aalpha Information Systems is the top mobile app development company in India with 15+ years of experience, providing highly secure and advanced featured mobile application development solutions. The Philippines’ robust business processing outsourcing (BPO) industry is a strong market customer for enterprise applications. The Philippine outsourcing industry is said to be the biggest contributor to the gross domestic product (GDP) of the country. These outsourcing mobile app development companies in Philippines have delivered thousands of top-notch mobile projects with high efficiency. After successful testing and your approval, we deploy the project. Delivers practical, feature-rich. Its outsourcing sector had 1. The next point is about these artifacts. Cagayan de Oro City , Philippines. Zynappse Corporation. Remote CoWorker is one of the largest and fastest-growing BPO companies, offering solutions in, customer support, virtual assistant outsourcing, technological advancements, consulting, IT solutions, strategy, and management. 50 - 249. Here’s a viewpoint of the general goals in Asia pegged as having the best. Service Focus. The business will hand off all the technical aspects of building this application to a third party. 30% Business Consulting. Call center services. Choosing the right country to outsource your software and web development services needs is a complex process. CMMI level 3 company. The outsourcing and offshoring industry is at a turning point. Service Categories: Android and iOS Development Custom Mobile App Services Design and Development Mobile App Development. What started as a single business contract has expanded to a massive outsourcing network, with over 800 BPO companies operating nationwide. Poland. Check the success of each country when it comes to providing outsourced sales activities such as making sales calls, prospecting for new customers, and negotiating deals. Based out of the United States and Philippines, SupportNinja is a cutting edge outsourcing company that lends support to startups and businesses around the. Get in touch with us today and let us help you succeed with your business. Among the different types of outsourcing services include information technology. Application Development Outsourcing in the Philippines. Flexibility . Outsourced can hire you a team of dedicated offshore mobile app developers who are ready to provide exceptional application development and become part of your full-time dedicated team, just located remotely. We specialise in building dedicated premium offshore web development teams for our clients from the top 5% of web developers in the Philippines. For 20+ years, we’ve worked with more than 300. As many as 95% of Fortune 500 organizations are planning to use corporate mobile applications and mobile solutions. If you want to learn how to outsource work to the Philippines, this article is for you. (2016); Poor customer service can hurt. . Also, as a result, Philippines real estate builders are adding office spaces to accommodate the outsourcing boom in the country. Our bespoke software and web development services in the Philippines are handled by experienced app developers, with projects led by project managers with a creative, yet business orientated mindset. MANILA, Philippines — Business process outsourcing (BPO) to the Philippines has evolved since its early beginnings. Its centers are situated in the Metro Manila region and have an employee strength of over 3000 workers. Web Developer in Manila, Philippines. Software development outsourcing means trusting some or all development processes to a third-party vendor while staying in control of the project at large. Step 6. Develop. Follow these tips to help you outsource your application development the right way: Choose the right application development provider. Online Marketing Services (Content, SEO, Social Media, etc. Experts expect the healthcare, telecommunications, and fintech. The Philippine Outsourcing Industry: A 2022 Full-Year Report. 9 11 Reviews. Learn more. Get 3 free quotes 2,300+ BPO SUPPLIERS. , a customer service representative’s average annual salary is approximately $35,723 or $2,977 monthly. 1. And to date, we presume that we are among the top players in the industry. Your competitors outrun you. Daily Operational Challenges. 3 million Filipinos were employed in over 1000 BPO companies in 2019, and that figure is showing 8-10% growth every year. 3. 📱 Developing. Every website development outsourcing. If you’re already looking for an outsourcing company in Asia, we’ve got some advice for you as well. Not surprisingly, the Philippine BPO industry managed the pandemic better than almost any other. Building application. The Philippines is a top choice for outsourcing because of its cost-effective labor. In fact, business process outsourcing (BPO) accounts for one of the biggest boosts to the Philippines’ economy and currently employs more than 2 million people in several sectors, boasting a net. Sourcefit is a leading offshore outsourcing company in the Philippines and Dominican Republic. Flexibility . CMMI level 3 company. Banking application experience for a smoother loaning process. Remote CoWorker offers their services to over 50 industries. ) Management Tools (Content Management System, CRM, Collaboration Software, etc. Guaranteed partnership that ensures success. Making Outsourcing in the Philippines and Dominican Republic work for you. MSS Business Solutions is one of the top "Corporate Talent" training/learning and develoment consultancy companies in the Philippines. EmbeddedSystems. The United Kingdom organizations have their fees at around $200–$400+ depending on experience level. 1. , a commercial web and software development outsourcing company in the Philippines spearheads the support of letIThelp by establishing the proper web standards and training of fresh graduates and in inculcating in them the skills needed and professional outlook and work attitude needed to. Businesses have been embracing outsourcing since the early 80s. Business process outsourcing (BPO) is the practice of contracting a work process or processes to an external service provider. In just two short decades, the. , is a systems integrator, and software developer for the financial sector specifically in the core banking and credit card systems, Identity and Access Management, and data…. This includes customer service, technical support, data entry, transcription, and web development. Removal of. Alliance Software, Inc. Validate the Company's Experience. is a Web Development and Information Technology company that is providing websites, software, digital content, marketing, sal. Building apps with external teams helps to lower labor costs and reduce overheads associated with maintaining an in-house team. An average senior software engineer's salary in Ukraine is $4,000, going up to $4,550 for Tech/Team Leads and $5,600+ for System Architects. Outsourced can hire you a team of dedicated offshore mobile app developers who are ready to provide exceptional application development and become part of your full-time dedicated team, just located remotely. Outsourcing is a widely used business strategy that saves in-house labor, time, and money. It's not a new approach. Some of them do it via partnering with. Based on data from the Philippine Software Industry Association or PSIA, the nation currently has over 120,000 software developers. . Helpware is a People as a Service outsourcing company. As World Bank projected, it could earn an income of up to $55 billion by the year 2022, which is roughly 11 percent of the Philippine GDP. At Aalpha Information Systems we develop native & cross. $10,000+. The significance of AMO becomes evident through. 40% Custom Software Development. 44 million full-time employees (FTEs) in 2021, and the government is investing in people through talent upskilling. Alliance's delivery model is anchored on both on-shore and off-shore approach stressing on effective use of. The growth of healthcare outsourcing started when hospitals and clinics began to store and manage patient records using technology. With the need to keep up with continuous innovation in the competitive market, global companies pour their resources and investments in research and development. In outsourcing, you will not have to worry about additional overhead costs like tools, equipment and other employee benefits. With Software Outsourcing Journal, you can efficiently refine your choices by considering crucial factors like budget, team size, skills, and hourly rates. in the Philippines with a view to further informing the development of sectoral initiatives for skills development and full and productive employment and decent work for all. We are bringing brands closer to their customers for the past 33 years, with innovative technology and the power of human connect through myriad outsourcing services. The Philippines is a leading software development outsourcing destination in Asia. Types include onshore, nearshore, and offshore. Estimate the budget. The ICT (Information and Communication Technology) sector is one of the fastest-growing industries in Vietnam. Outsourcing Provider in the Philippines. Web development outsourcing. Offshore development companies offer several software development services, but you can categorize these into five types: 1. Singapore. S. Virtual assistants, digital marketing, customer support,. Software Development. Innovuze Solutions, Inc. Contract-based outsourcing models primarily revolve around the payment structure and terms between the client and the outsourcing vendor. Team size 50-249. Outsourcing might seem overwhelming. Data entry services in Davao City, animation services in Davao City, back office and software development are some of the key BPO services currently offered by Flatworld Solutions. Depending on the company you hire, they can offer offshore development service types like: Cloud-based SaaS development. Devox Software allows you to outsource web development to one engineer or a whole dedicated team that would consist of programmers, DevOps, QA engineers, project managers, etc. The average hourly rate is $12-14. Outsourcing web apps and mobile application development requires time and careful planning, but that planning will pay off in the long run. Alliance Software, Inc. Step 1. ( 4 votes, average: 4. Low labor and living costs. Websites and web apps are used to bring good results for your business. Meanwhile, its capital, Manila, was listed among the top 100 super cities, landing in 8th place. Outsource Web Development Philippines Outsource Web Development Philippines – In today's digital age, having a website is essential for any business. Build a stunning website with @starf1shweb, one of @Hubstaff's 10 awesome web developers in the Philippines. 5. The. com Laura Wood, Senior Press Manager press@researchandmarkets. Makati, Philippines. 1 Global Software Outsourcing Historic Market Size by Type (2016-2021) 4. Software outsourcing is the process of hiring someone or third party outside your enterprise to perform certain tasks, such as custom software development, instead of doing it within the enterprise and hiring an in-house software developer. Offshore development companies offer several software development services, but you can categorize these into five types: 1. According to quezoncity. So it'll cost you $54K - $84K to build a web product with an outsourcing company like Uptech. The concept of hiring an offshore software developer has grown exponentially. This article will discuss how application development works and why outsourcing application development. We provide our clients the benefits of an outsourcing development agency: the expertise of our software engineers and a team that adapts to clients’ needs. Infosys is a next-generation software development company headquartered in Bangalore, offering IT solutions and digital marketing services. 1000+ global base of customers. Nike outsources the work to five countries. k. Know your requirements. This insightful article takes a detailed approach to explain the Philippines’ current outsourcing landscape. 1 Introduction. Outsourcing web apps and mobile application development requires time and careful planning, but that planning will pay off in the long run. Alliance was established in 2000 and has since grown to become one of the Philippines' largest and most respected independent software development outsourcing company. Nevertheless, the outsourcing company’s charges heavily depend on its location, namely: Americas ~$78/hour. 2. As a strategy, we do a thorough requirement analysis and go through several steps before beginning work on a project to guarantee. Improves processes and services. Development. Recently, the country made it to the top 50 digital nations, taking 18th place, as per TSGI 2021. Key takeaways. It allows controlling and managing the team directly without worries about office or recruitment. 5x reduction in development costs. , is a systems integrator, and software developer for the financial sector specifically in the core banking and credit card systems, Identity and Access Management, and data…. Companies such as Intel USA, Microsoft, and Nokia are already taking advantage of Ukraine’s software services. With deep domain knowledge and an expert talent pool, OTS delivers value to its customers through innovation,. One of the greatest advantages to outsource application development is that it allows you to tap into the expertise and experience of a dedicated team or software development agency which specializes in app development. ph. Learn more. *instinctools is a software and product development company providing a cross-functional global delivery model which reduces development costs while increasing speed to market. Before choosing a software development outsourcing partner, you’ll want to dig deeper, fleshing out questions like objectives, deliverables, scope, content, and budgets. Hiring A Full-Time Writer Is More Expensive Than Outsourcing Your Content Development. Outsourcing to the Philippines offers cost advantages, as labor and operational expenses are typically lower compared to other countries. This is primarily due to the differences in living expenses. Here are the primary factors influencing this cost. See moreOur service offerings include Application Development Outsourcing, high level BPO work, Quality Assurance and Testing Services, UX design, System and. Business permit exemption. Featured by Forbes, Entrepreneur, Business Insider, Mashable & Apple News as one of the world's leading outsourcing companies. CONDEXO. Outsourcing in the Philippines and offshoring is easy with the best outsourced services & top remote staff from leading Philippine business process outsourcing company, Sourcefit. Outsourcing companies in the Philippines ensure that their clients access cutting-edge technology, data security, and internet connection. SVP, Global Customer Experience. Innovuze Solutions, Inc. Outsourcing companies in the Philippines ensure that their clients access cutting-edge technology, data security, and internet connection. 4. Service Focus. Let us dive in. Updated : Sep 24, 2023. In some cases, when they get any software. Aalpha Information Systems India Pvt. Eastvantage will enable smooth and effective management of various business activities through proven development practices, expert resources, and the latest technologies. Learn more. For example, the average software developer contract rates for a senior developer in the USA is about $ 75-$125 per hour, while the same quality developer in Ukraine will require $ 35-40. At Cognizant, our application modernization services help you achieve agility for an increasingly digital world. Aalpha, a reputable offshore web development company in India, is committed to addressing our clients’ demands. Outsourcing will protect companies from the potential legal issues of direct employee hiring. In 2023, the growth of e-commerce is expected to continue, and companies outsource web development to the Philippines to take advantage of this trend.